Join our team!
Marketing Operations Consultant
The Role
The role of the Marketing Operations Consultant is to focus on the strategy, design, execution and operations of our clients’ management processes, marketing databases, marketing automation solutions, and tracking performance in order to plan, report, and conduct analyses. The Marketing Operations Consultant is agile and has a passion for data, metrics, and reporting.
Key Responsibilities
Work with clients to turn Marketo and integrated technologies into revenue drivers, using best practices in marketing automation, lead management and revenue performance management
Collaborate with clients to translate business needs into technical execution, receive feedback and present results
Provide innovative solutions by creating cutting-edge, effective and efficient marketing programs
Hands-on development and execution of marketing campaigns including campaign flow builds, email, landing page and form creation, testing, tracking, etc.
Drive and manage email process: assets, segmentation, and list management for maximum revenue and profitability
Create, implement, monitor and maintain dashboards of key success metrics, including revenue cycle analytics, marketing attribution reporting and ROI analysis
Present solutions to clients, up/sell- cross/sell when appropriate, and conduct training workshops
Qualifications
Minimum 5 years of interactive marketing experience
Minimum 2 years experience working with Marketo and CRM platforms (preferably Salesforce)
Expert knowledge of marketing technologies and industry best practices
Proven experience with interactive marketing techniques including inbound/outbound marketing, demand generation (email, tradeshows, webinars, etc), analytics, etc.
Solid understanding of workflow processes and systems within a marketing/sales cycle
Ability to work in a fast-paced environment, manage multiple tasks at the same time and quickly pick up on new technologies
Excellent communication skills: written, verbal and presentation
Qualifications
Benefits
Competitive compensation
Health Insurance
Simple IRA with 3% company match
Balance your career and home, with a friendly work environment and flexible hours and unlimited time off
Dog-friendly workspace
Season Ski pass + Wednesday or Thursday morning skiing optional during ski season
8”+ of fresh snow Millikan Co. team goes skiing!